About
Milky Way is a chain of parlors that serves thick milkshakes, and 100% vegetarian quick eats. Our first store was opened in 1994 opposite the ethical college in Egmore. The Milky Way is constantly innovating new flavors and items. Milky Way currently has 21 outlets in Chennai, Bengaluru, and Port Blair (Andaman).
What’s different about MilkyWay?
The uniqueness of the Milky Way is the wide and tempting range of Italian Style Softy Sundaes. Italian Style Softy Sundaes offer a fresh alternative to the customer who wants something different from the regular frozen sundaes.
There is a big gap in the dessert industry in India for innovative Softy Sundaes and there is no other organized player in this particular segment. It’s a high margin cash business
Investment details
Category: Cafe
Business model: FOFO
Veg/Non veg: Veg + Non-Veg
Investment: 15 Lakhs
Franchise fee: 6 Lakhs
Royalty – 8%
Area: 200 – 500 Sq.Ft
ROI: 12 – 18 Months
Business type: Kiosk, Cafe
Support & Responsibilities
– Marketing & loyalty support
– Products, NPD & quality support
– Business planning & operations
– Training support
Agreement & Support
– 5 Years of Franchise Term
Franchise Model
| Franchise Investment Details | ||
| Model | Kiosk | Cafe |
| Space | 150sqft | 500sqft |
| Interiors | INR 200000 (approx) | 600000 (approx) |
| Equipment Cost | INR 800000 | INR 800000 |
| Franchise Fee | INR 400000 | INR 600000 |
| Total Investment | INR 1400000 | INR 2000000 |
| Model | FOFO | FOFO |
| ROI | 14 Months | 24 Months |
| Working Capital | 1 Lakhs | 1 Lakhs |
